Lesson series

Starting a Food Truck

This webinar will help you develop a thorough checklist for building a successful food truck business, led by Norcal SBDC advisors, Mani Niall and Shawn Walker-Smith. We’ll cover everything from choosing a truck and getting permitted, to creating an engaging customer experience to drive loyalty.
How the Rubber Meets the Road
If you are interested in NorCal SBDC advising services, please sign up for our services: https://www.norcalsbdc.org/join/  If you are already working with a business advisor there is no need to sign up again and we hope you are enjoying their services.

If you are already an SBDC client who is interested in meeting with the instructor please email us at training@norcalsbdc.org.
Meet the instructor

Mani Niall

Mani Niall is a professional baker and restaurateur with over 35 years in the food business. He is the author of four cookbooks including Sweet & Natural Baking and Covered in Honey. Mani is a regular contributor to the UC Davis Honey and Pollination Center and the R & D chef for artisan food products and national brand Just Desserts.
Gail Lillian - Course author

Shawn Walker Smith

Shawn Walker-Smith is a Norcal SBDC Regional Norcal Eats! business advisor with over 30 years in 
corporate and entrepreneurial environments. He is a graduate of the California Culinary Academy
(Le Cordon Bleu) in San Francisco. Shawn has owned and operated TART! Oakland and co-managed Steel Rail Brew Pub. He has participated in and managed food areas of large and small special events.
Gail Lillian - Course author