Lesson series
Starting a Food Truck
This webinar will help you develop a thorough checklist for building a successful food truck business, led by Norcal SBDC advisors, Mani Niall and Shawn Walker-Smith. We’ll cover everything from choosing a truck and getting permitted, to creating an engaging customer experience to drive loyalty.
How the Rubber Meets the Road
Meet the instructor
Mani Niall
Mani Niall is a professional baker and restaurateur with over 35 years in the food business. He is the author of four cookbooks including Sweet & Natural Baking and Covered in Honey. Mani is a regular contributor to the UC Davis Honey and Pollination Center and the R & D chef for artisan food products and national brand Just Desserts.
Gail Lillian - Course author
Shawn Walker Smith
Shawn Walker-Smith is a Norcal SBDC Regional Norcal Eats! business advisor with over 30 years in
corporate and entrepreneurial environments. He is a graduate of the California Culinary Academy
(Le Cordon Bleu) in San Francisco. Shawn has owned and operated TART! Oakland and co-managed Steel Rail Brew Pub. He has participated in and managed food areas of large and small special events.
corporate and entrepreneurial environments. He is a graduate of the California Culinary Academy
(Le Cordon Bleu) in San Francisco. Shawn has owned and operated TART! Oakland and co-managed Steel Rail Brew Pub. He has participated in and managed food areas of large and small special events.
Gail Lillian - Course author
Visit www.norcalsbdc.org
To sign up for one-on-one advising and no cost training with the NorCal SBDC.
To sign up for one-on-one advising and no cost training with the NorCal SBDC.